THE SUNSET SUITE@BALI MYSTIQUE
ATTN Colin, GORDON DESIGN
Dear Colin,
Last September you optimised our website to make it more user-friendly to search engines (specificallyGoogle), with
the aim of achieving a higher Page Rank within the major search engines for keywords specific to our target market.
The original website was put together by an amateur armed with a website design manual and most of the business from Google was generated through AdWords pay-per-click advertising.
Prior to the optimisation, whilst we were registered with all the major search engines, we failed to show up in keyword searches for any of our keywords and our PageRank was 0. In the four months since the optimisation, I can report that, whilst our Page Rank has only risen to 2 (our target number is 4), we now appear within the top three pages of search results for all our major keywords. Our actual ranking varies during any given day but often we can be found on page 1 for our most important keywords and sometimes right at the top of page1. Our improved exposure within all major search engines has resulted in an increase in traffic to our website, to the point where we are now in the position of being able to reduce our monthly expenditure on AdWords without any impact on our business. Also, by having a higher quality website, we are now being approached by companies and groups operating in our industry (whose websites have a PageRank of 4+), wishing to exchange reciprocal links with us, which is also having a positive effect on our exposure and popularity.
We are very happy with the support that you've provided to us and look forward to you managing our website on an ongoing basis in the future.
Regards Chris Golding
THE SUNSET SUITE@BALI MYSTIQUE
www.balisunsetsuite.com
Landfill Gas and Power Pty Ltd
Landfill Gas and Power engaged the services of Colin Gordon of Gordon Design to develop our initial web site. Colin worked with myself and our Public Relations Consultant, Mr John Bryant, to develop the site that is now displayed. Colin's creative flare has resulted in a site that reflects the emphasis of our company going forward. He was very responsive to our requests and suggestions. I would recommend him to any individual or company that wants to develop a very personalised website.
Graeme Alford
Chief Executive Officer
Landfill Gas and Power Pty Ltd
www.landfillgas.com.au
Asthma Foundation of WA
As Asthma W.A.'s Community Asthma Health Promotion Officer I contacted Gordon Design via their web site to design
and print an Asthma Foundation of WA poster and
promotional card and was extremely pleased with the consultation process and the finished product. Colin Gordon from
Gordon Design was able to take my rough notes for the poster and promotional card and develop them into a great design
concept. I found the ongoing consultation from this 1st draft to be a great two way process. Colin factored in ideas and
feedback from Asthma Foundation staff with ease and also suggested his own alterations and additions. The result was an
eye-catching finished product, of high quality.
Jodie Hurd
Community Asthma Health Promotion Officer
Asthma Foundation of WA
APRIL 2002
ANREPS D.I.Y. Real Estate
The design of Gordon Design's promotional brochure first attracted our attention. We wanted a brochure that would
be representative of our business and inspire readers to call for an appointment to examine the service in more depth,
so we approached Gordon Design and spoke to the proprietor Colin Gordon.
What we immediately liked about Colin was that he actually listened to what we wanted. He didn't attempt to take
over as others have and tell us how, in their opinion, we ought to deliver our message.
We were able to talk through the design and content of the material easily with Colin and make several changes
without ever feeling that he had had enough. His persistence resulted in a presentation folder of exceptional
quality that looks good and feels good. More importantly we believe it truly reflects the image and ethos of our
company. And it was all completed in a pleasant and friendly manner.
Furthermore, we appreciated Colin's professional and 'up front' approach to business. We were provided with an
assessment of the costs for each stage of production of the material before work began and there was no deviation from
this.
Colin kept us regularly informed of progress on the brochure.
We have no hesitation in recommending Gordon Design to you and would most definitely use Colin's services in the
future.
TONY WILES and DOROTHY LOWREY
ANREPS
MAY 2002
Wayne Gardiner and Associates
Dear Colin,
Joan and I wish to sincerely thankyou for the work you completed for our business, Wayne Gardiner and Associates
(Valuers and Consulting Auctioneers).
It was a long project, commencing in late 2003 and being very successfully completed in March 2004.
Throughout this time you demonstrated your expertise in developing our image, designing our logo and letterheads.
All these have combined superbly and I know will be of enormous benefit to our business. You were most thorough and
diligent; we were also pleased with your attention to detail and prompt responses to our many questions.
Without hesitation we would recommend your services to others and, indeed, look forward to you supporting our
business in the future.
Yours faithfully,
Wayne and Joan Gardiner
Wayne Gardiner and Associates
Valuers Consulting Auctioneers
Welshpool Self Storage
Gordon Design have created an effective, attractive web site for our business. Their brief was
to create a simple logo and a web site with information specific pages. Collaboration between us has resulted in a web
site which fulfils the brief given to Gordon Design beautifully. I highly recommend this firm, for their
professionalism, creativity and friendly approach to their work.
Kerry Maddestra
Welshpool Self Storage
LYB Stories and Paintings
Dear Colin,
Just wanted to say a big thank you for developing my website, logo, flyers and business cards. The website is
attractive, easy to use and easy to read and it has truly captured the essence of my creative style and influences and I
am thrilled with the result.
I was very impressed with how quickly you tuned into what I was trying to achieve, you made the process easy and
every step of the way I loved everything you came up with.
I appreciate the extra mile you went with photography, advice and suggestions and marketing my site, and last but
not least putting me in touch with a possible publisher.
I will continue to use your design genius in the future when further developing the marketing of my businesses and
would not hesitate to recommend you to anyone.
Yours sincerely,
Lynda Butler
LYB Stories and Paintings
LYB Bodywork
www.lyb-storiesandpaintings.com
Clearshield Australia
Colin began to help us in July of 2000 with new promotional material and this package included our new leaflets,
advertising material, signage and stickers.
The new image that Colin developed has been received very well from our licensees around Australia and Colin is now
helping us with our new product leaflets for two new products that we have developed this year along with a corporate
folder.
Colin has always been very easy to work and deal with and we have no hesitation in recommending his services and
experience to anyone who is interested in marketing and or promotional material.
Regards
George Koutsoukos
Sales and Marketing Director